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Canon HD Memories LR-33 final.jpg

Canon

Canon is a multinational corporation specializing in the manufacture of imaging and optical products, including cameras, camcorders, photocopiers, and computer printers.

 

Canon

Lifestyle Campaign - June 2017

 

Canon is a multinational corporation manufacturer of cameras, camcorders, photocopiers, and computer printers. In this segment, I photographed lifestyle content for social media use.

 
 
 

Project Overview

Role: Art Direction + Photography   /   Use: Social Media

 

For this project, Canon was seeking bright and engaging lifestyle imagery featuring a couple enjoying their custom made HD Albums.

When approaching this concept I wanted to incorporate a modern, clean, and bright theme, synonymous with the Canon brand.

I photographed a real couple in a real, modern home for an authentic feel. I also instructed them to engage in casual conversation to capture candid expressions.

 
 
 

Campaign Shot with Shutterstock Custom